Every artist dreams of playing packed shows, selling tons of merch, and touring across cities where real fans are waiting for them. But how do you actually get there? What steps do you need to take to go from playing open mics to selling out venues? That’s where Qoncert Stages comes in.
After working with thousands of independent artists, we’ve identified five stages of a music career: Dreamer, Rookie, Builder, Contender, and Legend. Understanding where you are in this journey will help you focus on the right next steps so you can keep moving forward.
Stage 1: Dreamer
🎤 Where You Are Now:
- You’ve never played a real show or have only performed at open mics and small events.
- Your audience consists mostly of friends and family.
- You don’t have a fanbase or a clear strategy for getting people to your shows.
- No merch, no structured live set, and no ticket sales experience.
🚀 Next Steps to Level Up:
- Play your first real show. We got you covered! Get the Qoncert app and request a slot, it's super easy to get your first show with us!
- Start building your performance skills. Check our Youtube videos on stage presence for a great live performance and study how great artists engage the crowd.
- Grow your online presence. Post clips of your performances and interact with potential fans.
- Invite people outside your close circle to your shows. Every new listener counts.
💡 Goal to Reach Rookie Stage: Play at least 2-3 live shows and start building a small but real audience.
Stage 2: Rookie
🎤 Where You Are Now:
- You’ve played a few shows but are still struggling to bring a consistent crowd.
- Most of your audience is made up of friends and local supporters.
- You might be playing for free or getting very little for performances.
- You don’t have a merch table, and ticket sales are unpredictable.
🚀 Next Steps to Level Up:
- Prove you can draw a crowd. Focus on selling 20-50 tickets per show consistently.
- Upgrade your live set. Improve your stage presence, setlist flow, and overall performance energy. Again you can learn a lot from these YouTube videos!
- Get your first headline show. Once you've proven you can bring fans, Qoncert will give you a headline spot.
- Start selling merch. Even something as simple as stickers or shirts helps create a fan connection.
💡 Goal to Reach Builder Stage: Sell at least 50 tickets per show and have a structured, engaging live set.
Stage 3: Builder
🎤 Where You Are Now:
- You can sell 50+ tickets consistently in multiple cities.
- You’ve opened for bigger artists and started playing mid-sized festivals.
- Fans are coming to see you, not just because they know you personally.
- You’ve started selling merch, but it’s not yet a major revenue source.
- You’re thinking about performing in new cities but aren’t sure how to start.
🚀 Next Steps to Level Up:
- Headline outside your main city. Aim to sell 100+ tickets on your own name in a new area.
- Expand to regional shows. Play in 1-2 nearby cities and start testing your draw outside your hometown.
- Improve your merch strategy. Offer more variety and create exclusive items fans want to buy.
- Know who and where your fans are. Use Qoncert analytics to get detailed breakdown of where your fans are so you can directly promote your shows.
- Refine your live experience. Think about stage design, lighting, and crowd engagement to make your shows unforgettable.
💡 Goal to Reach Contender Stage: Successfully sell out a show and start headlining in multiple cities.
Stage 4: Contender
🎤 Where You Are Now:
- You’re selling 100-300+ tickets per show in your home city.
- You’re doing regional tours across multiple states.
- Merch sales are increasing and helping fund your career.
- You’re getting consistent opportunities as direct support for national acts.
- You have real fans who travel to see you perform.
🚀 Next Steps to Level Up:
- Sell out show in multiple cities. Prove you can repeat success outside your home base.
- Optimize your touring strategy. Only perform in cities where fans are engaged and willing to buy tickets. Use Qoncert analytics to help you!
- Experiment with VIP experiences. Offer meet-and-greet packages or limited-edition merch bundles.
- Get on festival lineups. Festivals are a great way to reach new fans.
- More exclusive help from Qoncert. At this stage, we can provide you bigger opportunities to expand your reach further.
💡 Goal to Reach Legend Stage: Tour successfully and sell out multiple cities consistently.
Stage 5: Legend
🎤 Where You Are Now:
- You’re headlining major shows and festivals with 500-1000+ tickets sold per show.
- You’re touring nationally and turning a significant profit from live performances.
- Merch sales are a major revenue source.
- You’re being booked for high-profile shows, festivals, and exclusive events.
- Your name alone sells tickets—fans are excited to see you live, no matter where you play.
🚀 Next Steps to Keep Growing:
- Expand into new markets. Start testing international cities or bigger venues.
- Build a full touring team. A tour manager, merch manager, and road crew will help you scale.
- Refine ticket pricing strategies. Optimize pre-sales and VIP packages.
- Partner with brands and sponsors. Your influence can now attract major collaborations.
- Create unforgettable live experiences. Make every show an event people talk about for years.
💡 Goal at This Stage: Cement your legacy in music and keep evolving as an artist.
Where Are You in Your Live Music Journey?
Every artist’s journey is different, but knowing where you are and what to focus on will help you reach the next level faster.
🔹 If you’re a Dreamer, get out and play that first real show.
🔹 If you’re a Rookie, work on selling your first 50 tickets.
🔹 If you’re a Builder, prove you can sell out your hometown.
🔹 If you’re a Contender, start touring and expanding beyond your city.
🔹 If you’re a Legend, it’s time to dominate the national scene.
No matter what stage you’re at, Qoncert is here to help. Whether it’s headlining your next show, selling more tickets, or expanding your tour, we’re building tools to support independent artists every step of the way.
👉 Ready to take the next step? Sign up for Qoncert today and start growing your music career!